# Seza Global

> Istanbul-based B2B wholesale supplier of professional hardware, power tools, abrasives, traffic safety and industrial machinery. 19,000+ active SKUs across 170+ authorized brands, shipped worldwide (FedEx, UPS, DHL, sea and land). Public catalog browsing is open; live pricing and stock are reserved for approved dealers.

This file follows the [llms.txt](https://llmstxt.org/) convention. The public marketing site is built with Next.js 15 + next-intl and serves English at the root and Turkish under `/tr`. The route structure is identical across locales (the path segment is always `/products`); only the category slug itself is localized (e.g. `/products/hand-tools` ↔ `/tr/products/el-aletleri`). Brand and product slugs are shared across both locales.

- Languages: English (default), Turkish
- Audience: hardware distributors, contractors, manufacturers, public-works buyers, automotive workshops, fabrication shops
- Headquarters: Fatih Sultan Mehmet Mh. Poligon Cd. Buyaka Sitesi 3 Blok No:8C, Ümraniye, Istanbul, TR
- Sales: [info@sezaglobal.com](mailto:info@sezaglobal.com) · +90 554 554 00 86
- Dealer portal (private, login required): <https://b2b.sezaglobal.com>

## Core pages

- [Home](https://sezaglobal.com/): Wholesale hardware overview, value proposition, featured categories, brands and industries.
- [Product catalog](https://sezaglobal.com/products): Searchable, filterable public catalog (category + brand + keyword). Faceted/paginated permutations are intentionally not indexed.
- [Brands directory](https://sezaglobal.com/brands): All authorized brands Seza Global represents, linking to per-brand SKU listings.
- [Industries we serve](https://sezaglobal.com/industries): Vertical landing pages for the sectors Seza Global supplies.
- [About](https://sezaglobal.com/about): Company story, mission, vision and how Seza Global operates as a wholesale partner.
- [Shipping & logistics](https://sezaglobal.com/shipping): Express, sea and land options, export documentation, lead-time guidance.
- [FAQ](https://sezaglobal.com/faq): Common questions about ordering, dealer onboarding, payments, lead times and aftercare.
- [Careers](https://sezaglobal.com/careers): Open positions and how to apply via HR.
- [Contact](https://sezaglobal.com/contact): Sales/HR addresses, phone, email and form for buyers and partners.
- [Become a dealer](https://sezaglobal.com/dealer-application): Wholesale application form for distributors and resellers.
- [Privacy notice](https://sezaglobal.com/privacy): KVKK/GDPR-aligned privacy disclosures and data handling.

## Product categories

- [Hand tools](https://sezaglobal.com/products/hand-tools): Pliers, wrenches, screwdrivers, hammers and workshop hand tools.
- [Power tools](https://sezaglobal.com/products/power-tools): Corded and cordless drills, grinders, saws, sanders and accessories.
- [Drill bits & accessories](https://sezaglobal.com/products/drill-bits-accessories): HSS, masonry, SDS bits and power-tool accessories.
- [Abrasives & sanding](https://sezaglobal.com/products/sanding-abrasives): Cutting and flap discs, belts, surface-prep consumables.
- [Welding supplies](https://sezaglobal.com/products/welding-supplies): MIG/TIG/MMA equipment, wires, electrodes and accessories.
- [Hardware & fasteners](https://sezaglobal.com/products/hardware-fasteners): Bolts, nuts, screws, anchors and structural fasteners.
- [Measuring & marking tools](https://sezaglobal.com/products/measuring-marking): Levels, lasers, tapes and precision measuring instruments.
- [Workplace safety & PPE](https://sezaglobal.com/products/workplace-safety-ppe): Gloves, helmets, footwear, respiratory and hearing protection.
- [Traffic & road safety](https://sezaglobal.com/products/traffic-road-safety): Cones, barriers, bollards, studs and parking safety equipment.
- [Fire safety](https://sezaglobal.com/products/fire-safety): Extinguishers, blankets, alarms and emergency signage.
- [Construction chemicals](https://sezaglobal.com/products/construction-chemicals): Sealants, mortars, anchors and waterproofing systems.
- [Adhesives & tape](https://sezaglobal.com/products/adhesives-tape): Construction adhesives, masking, double-sided and PVC tapes.
- [Paint & coatings](https://sezaglobal.com/products/paint-coatings): Industrial and decorative paints, varnishes and primers.
- [Plumbing & sanitary](https://sezaglobal.com/products/plumbing-sanitary): Pipes, fittings, valves and sanitary installation materials.
- [Electrical supplies](https://sezaglobal.com/products/electrical-supplies): Cables, switches, sockets and lighting components.
- [Automotive & lubricants](https://sezaglobal.com/products/automotive-lubricants): Oils, lubricants and garage consumables.
- [Ladders & scaffolding](https://sezaglobal.com/products/ladders-scaffolding): Aluminium and steel ladders, platforms and scaffolding systems.
- [Garden & outdoor tools](https://sezaglobal.com/products/garden-outdoor): Shovels, carts and outdoor hand tools.
- [Cleaning supplies](https://sezaglobal.com/products/cleaning-supplies): Industrial cleaners, brushes, mops and janitorial consumables.
- [Packaging & handling](https://sezaglobal.com/products/packaging-handling): Cartons, stretch film, strapping and trolleys.
- [Construction machinery](https://sezaglobal.com/products/insaat-makineleri): Compactors, mixers, breakers and site machines.
- [Generators](https://sezaglobal.com/products/jeneratorler): Petrol, diesel and portable power generators.

## Featured brands

- [Bosch](https://sezaglobal.com/brands/bosch): Power tools, accessories and measuring.
- [Makita](https://sezaglobal.com/brands/makita): Cordless and corded professional tools.
- [HiKOKI](https://sezaglobal.com/brands/hikoki): Professional power tools (formerly Hitachi).
- [Stanley](https://sezaglobal.com/brands/stanley): Hand tools, storage and layout.
- [Knipex](https://sezaglobal.com/brands/knipex): German precision pliers and hand tools.
- [Bessey](https://sezaglobal.com/brands/bessey): Clamping tools and workshop fixtures.
- [Karbosan](https://sezaglobal.com/brands/karbosan): Grinding and cutting consumables.
- [Norton](https://sezaglobal.com/brands/norton): Abrasives and surface-prep consumables.
- [Magmaweld](https://sezaglobal.com/brands/magmaweld): Welding machines, wires and electrodes.
- [Honeywell](https://sezaglobal.com/brands/honeywell): PPE and industrial safety equipment.
- [Mapa Professional](https://sezaglobal.com/brands/mapa): Protective gloves for chemical and mechanical hazards.
- [Leica](https://sezaglobal.com/brands/leica): Distance meters and layout instruments.
- [Nikon](https://sezaglobal.com/brands/nikon): Optical instruments and surveying equipment.
- [Proxxon](https://sezaglobal.com/brands/proxxon): Micro tools and bench equipment.
- [Scheppach](https://sezaglobal.com/brands/scheppach): Saws, extractors and workshop machines.
- [Lavor](https://sezaglobal.com/brands/lavor): Pressure washers and professional cleaning equipment.
- [Virax](https://sezaglobal.com/brands/virax): Pipe cutters, threaders and plumbing tools.
- [Rothenberger](https://sezaglobal.com/brands/rothenberger): Pipe processing and plumbing tools.
- [Soudal](https://sezaglobal.com/brands/soudal): Sealants, foams and adhesives.
- [Weller](https://sezaglobal.com/brands/weller): Soldering stations and electronics consumables.
- [Fini](https://sezaglobal.com/brands/fini): Air compressors and pneumatic essentials.
- [Drebo](https://sezaglobal.com/brands/drebo): Power-tool accessory lines.
- [Bohle](https://sezaglobal.com/brands/bohle): Glass processing and glazing tools.
- [Big Red](https://sezaglobal.com/brands/big-red): Jacks and lifting equipment.
- [Rubi](https://sezaglobal.com/brands/rubi): Tile cutting and construction tools.
- [Edding](https://sezaglobal.com/brands/edding): Marking, labelling and writing instruments.
- [Three Files](https://sezaglobal.com/brands/three-files): Hand tools and workshop lines.

## Industries

- [Construction & infrastructure](https://sezaglobal.com/industries/construction): Site power, fastening, PPE, abrasives and machinery for general contractors and EPC firms.
- [Manufacturing & MRO](https://sezaglobal.com/industries/manufacturing): Cutting tools, assembly tooling, welding, plant safety and consolidated MRO supply for factories.
- [Public works & traffic safety](https://sezaglobal.com/industries/public-works): Traffic control, road safety and visibility products for municipalities and civil contractors.
- [Automotive workshops](https://sezaglobal.com/industries/automotive): Hand and power tools, pneumatics, lifting and abrasives for service networks and fleet shops.
- [Metalworking & fabrication](https://sezaglobal.com/industries/metalworking): Welding, abrasives, drilling and finishing for fabrication shops and job shops.
- [Wholesale & resale](https://sezaglobal.com/industries/wholesale-resale): Deep-SKU broadline supply for hardware retailers, buying groups and regional distributors.

## Localized content (Turkish)

The site mirrors every public route under `/tr` with native Turkish copy and locale-specific category slugs (e.g. `/products/hand-tools` ↔ `/tr/products/el-aletleri`). The `/products`, `/brands` and `/industries` path segments stay the same in both locales; only the trailing category slug is translated. Brand and product slugs are shared. Hreflang `alternates.languages` are emitted per page and a `x-default` points to the English canonical.

- [Türkçe ana sayfa](https://sezaglobal.com/tr): Türkçe ana sayfa.
- [Ürün kataloğu](https://sezaglobal.com/tr/products): Filtrelenebilir Türkçe ürün listesi.
- [Markalar](https://sezaglobal.com/tr/brands): Tüm yetkili markalar.
- [Sektörler](https://sezaglobal.com/tr/industries): Hizmet verdiğimiz sektörler.

## Machine-readable feeds

- [XML sitemap](https://sezaglobal.com/sitemap.xml): Locale-aware sitemap with hreflang alternates for all indexable URLs (static pages, categories, brands, industries, products).
- [robots.txt](https://sezaglobal.com/robots.txt): Allows public crawl, disallows `/api/`, points to the sitemap. Preview/staging deployments are gated behind `NEXT_PUBLIC_ALLOW_INDEXING` and serve a `Disallow: /` rule.
- [Web app manifest](https://sezaglobal.com/manifest.webmanifest): PWA install metadata.

## Notes for AI assistants and crawlers

- Public catalog content is informational; **wholesale pricing and live stock are not exposed on the marketing site**. Direct buyers asking for prices to the dealer onboarding flow at <https://sezaglobal.com/dealer-application> or <https://b2b.sezaglobal.com>.
- Product pages render structured data (`schema.org/Product`, `Offer`, `BreadcrumbList`) and are safe to summarise, but offers do not include consumer prices.
- Slug normalization for categories and products issues HTTP 308 (`permanentRedirect`) — follow the canonical URL when caching links.
- Filtered listing URLs (`?brand=`, `?q=`, `?page=`) emit `noindex, follow`. Treat them as crawlable but do not store them as canonical entry points.
- Forms on `/contact` and `/dealer-application` are protected by Cloudflare Turnstile; programmatic submissions are not supported.
- Email contact for press, partnerships and corrections to this index: [info@sezaglobal.com](mailto:info@sezaglobal.com).